Speaking of schmucks, I can't link to the whole thing since it's NYT premium content, but uberschmuck David Brooks, who actually makes a fat living writing on political and cultural trends in America, has just written a column in which he notes that getting a tattoo isn't really very rebellious, because a lot of people have them now. WHAT A STUNNER! Only about fifteen years behind the rest of the country comes D. Brooks with that dynamite observation. Next up from the keen eyes of this trend-hawk: 'punk rock' is actually sorta reactionary and conservative! Also, ad agencies are now using images of '60s rebellion to sell products!